Last year, we launched the B2B digital marketing conference, DigiConf for the first time. Like pretty much everything that was planned in 2020, DigiConf, which was originally planned to be an in-person event, had to be moved online.
The online format ended up giving us more opportunities for audience engagement than an in-person event so we decided to keep the conference online. So, note the date in your calendars for DigiConf 2021: Wednesday 21st April.
What is DigiConf?
Now in its second year, DigiConf is a B2B marketing conference hosted by OST Marketing, which aims to provide B2B digital marketers with a one-day update on the latest digital marketing strategies, ideas, and techniques. And a LOT has changed in the marketing world over the last 12 months.
From keeping up-to-date with changing expectations to staying ahead of the curve with new strategies, social media platforms, and marketing techniques, we’ll be sharing some industry know-how from a host of experts.
What’s on the agenda?
Once again, we have invited a team of the UK’s smartest B2B minds to share their tips for innovating and driving stronger results for 2021/22. Some familiar friends of DigiConf will be returning for the second year, with some fresh faces joining us to share their knowledge and insights.
The day will be focusing on 4 main topics of B2B marketing: Strategy, Tech, and Data, Social and Paid, and Search and Creative. Following the format from our first DigiConf last year, each topic will be divided into presentations from our guest speakers, and panel discussions between our experts. This year, however, we’ll be adding the opportunity for you to get more involved in the discussion.
How do I attend?
DigiConf will be taking place online on Wednesday 21st April 2021. The day will start with an introduction from OST Marketing’s Founder and Managing Director, Luke Brynley-Jones, and will carry on throughout the working day (with regular breaks, of course).
In the meantime, sign up to stay up-to-date with the latest news, and catch up on last year’s sessions here.
For insights into last year’s discussions, and how to apply our learnings to your 2021 B2B marketing strategy, download the OST eBook.