Jono Alderson

Special Ops @ Yoast.com

Jono is a digital strategist, marketing technologist and full-stack developer with two decades of experience in web development, SEO, analytics, brand and campaign strategy, lead gen and eCRM, CRO and more.

He’s worked with startups, agencies and some of the world’s biggest brands to fix websites, implement growth strategies, prepare for the future, and win markets.

Jono currently manages special projects at Yoast, and was previously principal consultant at respected SEO agency Distilled. Prior to that, he was global head of digital and head of insight at SEO platform Linkdex, and head of SEO at award-winning agency twentysix.

My Sessions

What Happens When Everybody’s Website is Fixed?

Session 1: New Destinations

What happens when Google ceases to be merely a gateway to content and, instead, becomes the destination itself? Jono Alderson of Yoast.com provides a no holds barred exposé on how Google’s increasing influence over online platforms are changing the nature of the web, SEO, and marketing. Starting from the premise that Google has gradually learned […]

Search marketing