Co-founder & CEO, DMC Ltd
Justin Kirby is a consultant, writer, speaker and educator with a 20+ year career in industry as a digital strategist, producer and entrepreneur. He has been writing about the impact of digital technologies on business and marketing since the early 90s. His books include Connected Marketing: The Viral, Buzz and Word of Mouth Revolution (Routledge: 2005) and The Definitive Guide to Strategic Content Marketing: Perspectives, Issues, Challenges and Solutions (Kogan Page: 2018), as well as Best of Branded Content Marketing series of publications and accompanying events he conceived and curated from 2013-2017. Justin also chairs and speaks at conferences around the globe, judges industry awards and teaches on a wide range of degree programmes.
Innovative B2B Content Marketing For this first session in our Innovative Content Marketing showcase, Andrea Clatworthy, Head of ABM at Fujitsu, will provide an insightful analysis of how innovative B2B companies are raising the bar in terms of content marketing strategy, tactics and formats. 4 Steps from Starting a Podcast to Livestreaming Podcaster, David Bain, […]