Social Media Manager, Zurich
Keith has been working in PR and Comms, for over 20 years, mainly in the financial services and automotive sectors. At Zurich, he has worked on a variety of media, and internal comms roles before moving fully into social media in 2016.
Outside of work, he is married to Sarah and has sons who are now 12 and 9. He is also a rugby union referee, currently operating as a Television Match Official in England’s Gallagher Premiership and runs the RugbyReferee.net website and podcast.
The positive impacts of running a successful employee advocacy programme are remarkable: increased marketing reach, brand recognition and conversion rates; happier staff with stronger career prospects; and increased trust among customers. Positive results, though, are often hampered by low uptake among senior execs, sales teams and experts. Join Andy Lambert and his expert panel for this deep-dive into advanced employee advocacy techniques.