speaker-info

Neil Cooper

VP Marketing, Audio Analytic

An experienced B2B marketer and engaging conference speaker, Neil is VP of Marketing at Audio Analytic.

Prior to joining Audio Analytic in 2017, Neil held a number of senior marketing positions in technology-focused companies, including ARM, Team Consulting, Informa Telecoms & Media, Cambridge Consultants and Analysys Mason.

Holding both a degree and a diploma from the Chartered Institute of Marketing, Neil has a broad range of experience across marketing, with an emphasis on communicating the value of complex technology in rapidly-changing markets.

My Sessions

B2B Marketing Automation, Personalisation & ABM

Session 2: Advanced B2B Strategies

A Journey through B2B Marketing Automation & Personalisation To start this session, Kathryn Lye, VP Marketing at Speechmatics, will provide an expert insight into how brands can combine marketing automation, personalisation and customer journey mapping to deliver results. Citing examples from B2B technology and software companies, she will explore the trials of data quality, attribution models […]

ABM Martech
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